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Edmunds.com Inc. was established in the year 1995.
Answer: False
Explanation: Edmunds.com Inc. was founded in 1966, predating the launch of its website in 1995.
The founder of Edmunds.com Inc. was identified as Peter Steinlauf.
Answer: False
Explanation: The founder of Edmunds.com Inc. was Ludwig Arons; Peter Steinlauf is associated with the company's later ownership structure.
Initially, Edmunds Publications aimed to provide car shoppers with digital tools for price comparison.
Answer: False
Explanation: Initially, Edmunds Publications focused on providing car shoppers with printed booklets containing automotive specifications, not digital price comparison tools.
During the 1990s, Edmunds distributed its data exclusively through CD-ROMs.
Answer: False
Explanation: In the 1990s, Edmunds distributed data via CD-ROMs and also through a gopher site known as the Electronic Newsstand.
Edmunds launched its official website, Edmunds.com, in 1990.
Answer: False
Explanation: Edmunds launched its official website, Edmunds.com, in 1995.
Ludwig Arons was the founder of the company now known as Edmunds.
Answer: True
Explanation: Ludwig Arons founded the company that evolved into Edmunds.
In the 1990s, Edmunds published buyer's guides focusing on strategies for smart car buyers.
Answer: True
Explanation: During the 1990s, Edmunds published various buyer's guides, including titles focused on strategies for smart car purchasing.
The gopher site where Edmunds posted information in 1994 was called 'GopherNet'.
Answer: False
Explanation: In 1994, Edmunds posted information on a gopher site known as the Electronic Newsstand, not 'GopherNet'.
In what year was Edmunds.com Inc. founded?
Answer: 1966
Explanation: Edmunds.com Inc. was founded in 1966.
Who was the original founder of Edmunds Publications?
Answer: Ludwig Arons
Explanation: The original founder of Edmunds Publications was Ludwig Arons.
What was the original purpose of Edmunds Publications when founded by Ludwig Arons?
Answer: To publish printed booklets with automotive specifications for car shoppers
Explanation: Founded by Ludwig Arons, Edmunds Publications initially aimed to provide car shoppers with printed booklets containing automotive specifications.
Besides CD-ROMs, what other digital format did Edmunds use to distribute its data in the 1990s?
Answer: A gopher site known as the Electronic Newsstand
Explanation: In addition to CD-ROMs, Edmunds utilized a gopher site named the Electronic Newsstand for data distribution in the 1990s.
In what year did Edmunds launch its official website, Edmunds.com?
Answer: 1995
Explanation: Edmunds launched its official website, Edmunds.com, in 1995.
In 1996, Edmunds.com established web commerce agreements with companies like Geico and Ford.
Answer: False
Explanation: In 1996, Edmunds.com established web commerce agreements with companies like Autobytel and Geico, but not Ford.
Edmunds.com generated revenue in 1996 by charging a fee for each potential customer lead generated through its website.
Answer: True
Explanation: In 1996, Edmunds.com monetized its web commerce agreements by receiving a fee for each customer lead generated via its website.
The True Market Value (TMV) service, launched in 2000, provides a suggested transaction price for vehicles based on various analyses.
Answer: True
Explanation: Launched in 2000, the True Market Value (TMV) service provides consumers with a suggested transaction price for vehicles derived from comprehensive data analysis.
In 2000, Edmunds created specialized websites for desktop users, ignoring the potential of mobile devices.
Answer: False
Explanation: In 2000, Edmunds proactively developed specialized websites optimized for mobile phones and PDAs, recognizing the emerging potential of mobile devices.
'Inside Line,' an online magazine for car enthusiasts, was launched in 2005 and continued publication until 2015.
Answer: False
Explanation: 'Inside Line,' an online magazine for car enthusiasts, was launched in 2005 but was discontinued in 2013, not 2015.
Edmunds released its first mobile phone applications in 2000.
Answer: False
Explanation: Edmunds released its first mobile phone applications in 2010, a decade after introducing its initial mobile website.
The used car inventory search tool launched in 2011 enabled users to compare vehicles nationwide.
Answer: False
Explanation: The used car inventory search tool launched in 2011 allowed users to compare vehicles within their local market, not nationwide.
The Edmunds Price Promise, introduced in 2013, guaranteed a specific dealer price for a vehicle found online.
Answer: True
Explanation: Introduced in 2013, the Edmunds Price Promise provided consumers with a guaranteed dealer price for a vehicle identified online, aiming to simplify the purchasing process.
The Edmunds.com True Market Value New Vehicle Calculator estimates the average price consumers are paying for new vehicles.
Answer: True
Explanation: The Edmunds.com True Market Value New Vehicle Calculator is designed to estimate the average transaction prices that consumers are currently paying for new vehicles.
The Edmunds.com True Market Value Used Vehicle Appraiser focuses only on dealer sales prices.
Answer: False
Explanation: The Edmunds.com True Market Value Used Vehicle Appraiser considers actual transaction prices, encompassing both dealer sales and private party transactions, not solely dealer sales.
Edmunds released its first mobile apps 10 years after its mobile website was launched.
Answer: True
Explanation: Edmunds launched its first mobile phone applications in 2010, which was precisely 10 years after the introduction of its initial mobile website.
Edmunds expanded its national TV advertising campaign in 2012.
Answer: False
Explanation: Edmunds expanded its national TV advertising campaign in 2013, following an initial launch in select markets in 2012.
Which of the following companies was NOT among Edmunds.com's early web commerce partners in 1996?
Answer: Ford
Explanation: Edmunds.com's early web commerce partners in 1996 included Autobytel and Geico, but not Ford.
How did Edmunds.com monetize its early web commerce agreements formed in 1996?
Answer: By receiving a fee per potential customer lead generated
Explanation: Edmunds.com monetized its 1996 web commerce agreements by receiving a fee for each potential customer lead generated through its website.
What is the 'True Market Value' (TMV) service introduced by Edmunds in 2000?
Answer: A service analyzing factors to suggest a vehicle's transaction price
Explanation: The True Market Value (TMV) service, introduced in 2000, analyzes various factors to provide a suggested transaction price for vehicles.
How did Edmunds adapt its online presence for mobile users in the year 2000?
Answer: By creating simple websites optimized for mobile phones and PDAs
Explanation: In 2000, Edmunds adapted its online presence by creating simple websites optimized for mobile phones and PDAs.
What was the online magazine 'Inside Line' launched by Edmunds?
Answer: A free online magazine for automotive enthusiasts featuring reviews, videos, and blogs
Explanation: 'Inside Line' was a free online magazine launched by Edmunds for automotive enthusiasts, featuring reviews, videos, and blogs.
How many years passed between the launch of Edmunds' mobile website and the release of its first mobile phone applications?
Answer: 10 years
Explanation: Ten years passed between the launch of Edmunds' mobile website and the release of its first mobile phone applications.
What key capability did the used car inventory search tool, launched in 2011, offer users?
Answer: Comparison of used vehicles within their local market
Explanation: The used car inventory search tool launched in 2011 enabled users to compare available used vehicles within their local market.
What was the primary feature of the 'Edmunds Price Promise' introduced in 2013?
Answer: An accurate online price for a vehicle guaranteed by a local dealer
Explanation: The Edmunds Price Promise, introduced in 2013, provided an accurate online price for a vehicle that was guaranteed by a local dealer.
In 2021, Edmunds.com Inc. was acquired by Carmax for $404 million.
Answer: True
Explanation: Carmax acquired Edmunds.com Inc. in 2021 for an enterprise value of $404 million.
The Steinlauf family gained majority ownership of Edmunds in 1988 when Peter Steinlauf purchased the company.
Answer: True
Explanation: In 1988, Peter Steinlauf purchased the company, leading to the Steinlauf family gaining majority ownership.
The company officially changed its name to Edmunds.com, Inc. in June 2000.
Answer: False
Explanation: The company officially changed its name to Edmunds.com, Inc. in June 1999.
In 2014, Edmunds.com acquired CarCode, a company focused on automotive repair services.
Answer: False
Explanation: In 2014, Edmunds.com acquired CarCode, which was a mobile messaging startup, not a company focused on automotive repair services.
As part of its 2017 rebranding, Edmunds dropped the '.com' from its name and updated its logo.
Answer: True
Explanation: In 2017, Edmunds underwent a rebranding initiative that included dropping the '.com' from its official name and updating its logo.
A 2020 partnership between Edmunds and CarMax allowed vehicle owners to get a cash offer for their car redeemable at any CarMax location.
Answer: True
Explanation: The 2020 partnership between Edmunds and CarMax enabled vehicle owners to receive a cash offer for their car, redeemable at any CarMax dealership.
Which company acquired Edmunds.com Inc. in 2021?
Answer: Carmax
Explanation: Carmax acquired Edmunds.com Inc. in 2021.
For what enterprise value was Edmunds.com Inc. acquired by Carmax in 2021?
Answer: $404 million
Explanation: Edmunds.com Inc. was acquired by Carmax in 2021 for an enterprise value of $404 million.
When did the Steinlauf family become the majority owners of Edmunds?
Answer: 1988
Explanation: The Steinlauf family became the majority owners of Edmunds in 1988 when Peter Steinlauf purchased the company.
When did Edmunds officially change its corporate name to Edmunds.com, Inc.?
Answer: June 1999
Explanation: Edmunds officially changed its corporate name to Edmunds.com, Inc. in June 1999.
What type of startup did Edmunds.com acquire in 2014?
Answer: A mobile messaging startup
Explanation: In 2014, Edmunds.com acquired CarCode, which was a mobile messaging startup.
In 2017, as part of its rebranding, Edmunds took which significant action regarding its name?
Answer: Officially dropped the '.com' from its name
Explanation: As part of its 2017 rebranding, Edmunds officially dropped the '.com' from its name.
Hackomotive was an event hosted by Edmunds focused on developing new automotive repair techniques.
Answer: False
Explanation: The Hackomotive event hosted by Edmunds was a hackathon focused on generating innovative ideas related to the automotive industry, not specifically on developing repair techniques.
The Hackomotive event awarded winners a total prize pool of $28,000.
Answer: True
Explanation: The Hackomotive event awarded a total prize pool amounting to $28,000 to its winning participants.
Edmunds hosted the Hackomotive event annually from 2013 to 2015.
Answer: True
Explanation: Edmunds hosted the Hackomotive hackathon event annually over the period from 2013 to 2015.
Car Week, launched in 2014, was an event designed to connect car dealers with buyers, offering prices below the standard True Market Value.
Answer: True
Explanation: Launched in 2014, Car Week was an event organized by Edmunds to connect dealers and buyers, featuring vehicle prices offered below the standard True Market Value benchmark.
In 1997, Edmunds.com received a Webby Award in the 'Automotive Design' category.
Answer: False
Explanation: In 1997, Edmunds.com received a Webby Award in the 'Money' category, not 'Automotive Design'.
Edmunds has been recognized as a great place to work by publications like The New York Times.
Answer: False
Explanation: While Edmunds has received recognition as a great place to work, sources indicate this recognition came from publications such as The Wall Street Journal and the Los Angeles Business Journal, not The New York Times.
Edmunds was named one of Fast Company's Most Innovative Companies in the Technology category in 2015.
Answer: False
Explanation: In 2015, Fast Company recognized Edmunds as one of its Most Innovative Companies, but specifically within the Automotive category, not Technology.
In 2016, Fortune magazine ranked Edmunds #26 on its list of Best Small and Medium Companies.
Answer: True
Explanation: Fortune magazine ranked Edmunds #26 on its list of Best Small and Medium Companies in 2016.
CarCode was acquired by Edmunds after winning a Hackomotive challenge.
Answer: True
Explanation: CarCode, a mobile messaging startup, was acquired by Edmunds in 2014 after having previously participated in and won one of Edmunds' Hackomotive challenges.
Ideas generated from the Hackomotive event were shared on a private Edmunds internal portal.
Answer: False
Explanation: Ideas generated from the Hackomotive event were published publicly on the Edmunds Hackomotive website, not restricted to a private internal portal.
During Car Week, Edmunds offered vehicle prices that were higher than the 'True Market Value' benchmark.
Answer: False
Explanation: During the 2014 Car Week event, Edmunds offered vehicle prices that were explicitly below the 'True Market Value' benchmark.
Edmunds received a Webby Award in 1997 for excellence in the 'Money' category.
Answer: True
Explanation: In 1997, Edmunds received a Webby Award specifically for its excellence in the 'Money' category.
Fast Company recognized Edmunds for innovation in the 'Publishing' sector in 2015.
Answer: False
Explanation: Fast Company recognized Edmunds for innovation in the Automotive sector in 2015, not the Publishing sector.
In 2016, Edmunds was listed on Fortune's list of 'Best Companies to Work For'.
Answer: False
Explanation: In 2016, Fortune magazine ranked Edmunds on its list of 'Best Small and Medium Companies,' not specifically 'Best Companies to Work For'.
What was the main goal of the 'Hackomotive' event hosted by Edmunds?
Answer: To generate innovative ideas related to the automotive industry
Explanation: The main goal of the Hackomotive event hosted by Edmunds was to generate innovative ideas pertinent to the automotive industry.
What was the total prize money awarded across all Hackomotive events hosted by Edmunds?
Answer: $28,000
Explanation: The total prize money awarded across all Hackomotive events hosted by Edmunds amounted to $28,000.
During the 'Car Week' event in 2014, what pricing strategy did Edmunds.com offer buyers?
Answer: Prices below the 'True Market Value' benchmark
Explanation: During the 2014 Car Week event, Edmunds.com offered buyers vehicle prices that were below the 'True Market Value' benchmark.
Which category did Edmunds win a Webby Award in during 1997?
Answer: Money
Explanation: Edmunds won a Webby Award in 1997 in the 'Money' category.
In which sector was Edmunds recognized by Fast Company as one of the World's Top 10 Most Innovative Companies in 2015?
Answer: Automotive
Explanation: Fast Company recognized Edmunds as one of the World's Top 10 Most Innovative Companies in the Automotive sector in 2015.
What specific list from Fortune magazine was Edmunds ranked on in 2016?
Answer: Best Small and Medium Companies
Explanation: In 2016, Fortune magazine ranked Edmunds on its list of Best Small and Medium Companies.
Edmunds.com Inc. is officially stylized as 'Edmunds.com Inc.' in all its communications.
Answer: False
Explanation: The company's official name is Edmunds.com Inc., but its stylized presentation in communications is 'edmunds'.
Edmunds.com Inc. operates as a publicly traded company.
Answer: False
Explanation: Edmunds.com Inc. is classified as a private company, not a publicly traded one.
The primary industry for Edmunds.com Inc. involves providing automotive information services and resources.
Answer: True
Explanation: Edmunds.com Inc. operates within the automotive information services sector, offering extensive data and resources related to vehicles.
Edmunds.com Inc.'s main headquarters are situated in Santa Monica, California.
Answer: True
Explanation: The primary corporate headquarters for Edmunds.com Inc. are located in Santa Monica, California.
Edmunds.com Inc. primarily focuses its services on the European market.
Answer: False
Explanation: Edmunds.com Inc. primarily serves the United States market, not the European market.
Avi Steinlauf currently holds the position of CEO at Edmunds.
Answer: True
Explanation: Avi Steinlauf is the current Chief Executive Officer of Edmunds.
The official website for Edmunds is www.edmunds.org.
Answer: False
Explanation: The official website for Edmunds is www.edmunds.com, not www.edmunds.org.
Edmunds.com Inc.'s main purpose is to manufacture and sell automobiles directly to consumers.
Answer: False
Explanation: Edmunds.com Inc. provides automotive information services; it does not manufacture or sell automobiles directly.
Edmunds relocated its headquarters to Denver, Colorado in 2016.
Answer: False
Explanation: In 2016, Edmunds relocated its headquarters within California, not to Denver, Colorado.
The Edmunds.com website offers information solely on new vehicle prices and reviews.
Answer: False
Explanation: The Edmunds.com website provides comprehensive automotive information, including data on new and used vehicles, incentives, reviews, and purchasing advice, not solely new vehicle prices and reviews.
Besides its Santa Monica headquarters, Edmunds also maintains an office in Chicago.
Answer: False
Explanation: While Edmunds has offices in Detroit, it does not maintain an office in Chicago.
Avi Steinlauf is the current Chief Executive Officer of Edmunds.
Answer: True
Explanation: Avi Steinlauf currently serves as the Chief Executive Officer of Edmunds.
Edmunds.com provides a database of national and regional incentives and rebates for vehicles.
Answer: True
Explanation: The Edmunds.com website features a comprehensive database detailing national and regional incentives and rebates applicable to various vehicles.
Edmunds maintains an office in downtown Detroit, Michigan.
Answer: True
Explanation: Edmunds maintains a corporate office located in downtown Detroit, Michigan.
Which of the following best describes the business classification of Edmunds.com Inc.?
Answer: A private company
Explanation: Edmunds.com Inc. is classified as a private company.
What industry does Edmunds.com Inc. primarily operate within?
Answer: Automotive information services
Explanation: Edmunds.com Inc. primarily operates within the automotive information services industry.
Where are the primary headquarters of Edmunds.com Inc. located?
Answer: Santa Monica, California
Explanation: The primary headquarters of Edmunds.com Inc. are located in Santa Monica, California.
Which country is the primary market served by Edmunds.com Inc.?
Answer: United States
Explanation: Edmunds.com Inc. primarily serves the United States market.
Who is the current Chief Executive Officer (CEO) of Edmunds?
Answer: Avi Steinlauf
Explanation: Avi Steinlauf is the current Chief Executive Officer of Edmunds.
What is the official website address for Edmunds?
Answer: www.edmunds.com
Explanation: The official website address for Edmunds is www.edmunds.com.
Besides its headquarters, where else does Edmunds maintain an office?
Answer: Downtown Detroit
Explanation: Edmunds maintains an office in downtown Detroit, Michigan, in addition to its headquarters.