Welcome!

Enter a player name to begin or load your saved progress.

Guinness World Records Wiki2Web Clarity Challenge

Home Return to Study Hints Random
Global Score: 0
Trophies: 0 🏆

‹ Back

Score: 0 / 100

Study Guide: Guinness World Records: History, Operations, and Evolution

Cheat Sheet:
Guinness World Records: History, Operations, and Evolution Study Guide

Origins and Early Development

The publication now known as Guinness World Records was originally titled 'The Guinness Book of World Records' in all its editions.

Answer: False

Explanation: The source identifies the original title as 'The Guinness Book of Records' and notes variations in the US. The claim of 'all its editions' being 'The Guinness Book of World Records' is inaccurate.

Return to Game

Sir Hugh Beaver conceived the idea for the book following a debate during a shooting party about the fastest game bird in Europe.

Answer: True

Explanation: Sir Hugh Beaver, the then managing director of Guinness Breweries, conceived the idea for the book after a debate during a shooting party concerning the fastest game bird in Europe.

Return to Game

The first edition of The Guinness Book of Records was published in 1955 and immediately became a bestseller in the UK.

Answer: True

Explanation: The inaugural edition of 'The Guinness Book of Records' was published in 1955 and rapidly achieved bestseller status in the United Kingdom.

Return to Game

Twin brothers Norris and Ross McWhirter were responsible for writing the content of the first Guinness book.

Answer: True

Explanation: Norris and Ross McWhirter, twin brothers operating a fact-finding agency, were commissioned by Guinness to compile the first edition of the book, which was published in August 1955.

Return to Game

The initial copies of The Guinness Book of Records were sold exclusively in bookstores across Britain.

Answer: False

Explanation: The initial compilation's copies were primarily distributed for free in pubs across Britain and Ireland as a promotional tool for the Guinness brand, rather than being exclusively sold in bookstores.

Return to Game

Ross McWhirter continued to co-host 'Record Breakers' with his twin brother Norris after being tragically assassinated.

Answer: False

Explanation: Ross McWhirter was assassinated in 1975. He did not continue to co-host the 'Record Breakers' show thereafter.

Return to Game

Who is credited with conceiving the idea for the Guinness book?

Answer: Sir Hugh Beaver

Explanation: Sir Hugh Beaver, the then managing director of Guinness Breweries, is credited with conceiving the idea for the book following a debate during a shooting party.

Return to Game

In what year was the first edition of The Guinness Book of Records published?

Answer: 1955

Explanation: The inaugural edition of 'The Guinness Book of Records' was published in 1955.

Return to Game

Which twin brothers co-founded the Guinness book?

Answer: Norris and Ross McWhirter

Explanation: Twin brothers Norris and Ross McWhirter were instrumental in co-founding and compiling the initial editions of the Guinness book.

Return to Game

What was the original purpose of distributing the first 1000 copies of The Guinness Book of Records?

Answer: To give them away for free in pubs as a promotional tool for Guinness.

Explanation: The initial 1000 copies were distributed primarily for free in pubs across Britain and Ireland, serving as a promotional asset for the Guinness brand.

Return to Game

What happened to Ross McWhirter in 1975 that led to a change in the 'Record Breakers' show?

Answer: He was assassinated.

Explanation: In 1975, Ross McWhirter was assassinated, which led to changes in the 'Record Breakers' television show, including the renaming of a segment after his brother Norris.

Return to Game

Ownership and Corporate Evolution

Guinness World Records has been owned by the Jim Pattison Group since 2008.

Answer: True

Explanation: The Jim Pattison Group acquired Guinness World Records in 2008, marking a significant change in the franchise's ownership structure.

Return to Game

Sterling Publishing currently owns the US rights to the Guinness book.

Answer: False

Explanation: Sterling Publishing previously held the US rights to the Guinness book but repurchased them by Guinness in 1989 after an 18-month lawsuit.

Return to Game

Which company has owned the Guinness World Records franchise since 2008?

Answer: Jim Pattison Group

Explanation: Since 2008, the Guinness World Records franchise has been owned by the Jim Pattison Group.

Return to Game

Business Model and Expansion

Guinness World Records has shifted its business model to focus primarily on book sales in recent years.

Answer: False

Explanation: In recent years, Guinness World Records has shifted its business model away from a primary focus on book sales, adapting to market changes by developing new revenue streams.

Return to Game

The 'Gamer's Edition' of Guinness World Records focuses exclusively on traditional athletic achievements.

Answer: False

Explanation: The 'Gamer's Edition' is specifically dedicated to video game records, achievements, and high scores, rather than traditional athletic feats.

Return to Game

There is a fee charged for submitting applications to break an existing Guinness World Record category.

Answer: False

Explanation: While there is an administration fee for proposing a new record title, applications to break existing record categories are generally provided free of charge.

Return to Game

The rise of the internet led to an increase in book sales for Guinness World Records.

Answer: False

Explanation: The advent of the internet in the 2000s led to a decline in book sales for Guinness World Records, prompting a strategic shift in its business model.

Return to Game

'The Guinness Book of British Hit Singles' was compiled by music DJs Paul Gambaccini and Mike Read.

Answer: True

Explanation: 'The Guinness Book of British Hit Singles,' a notable spin-off publication, was indeed compiled by music DJs Paul Gambaccini and Mike Read, among others.

Return to Game

International Guinness World Records Day was established to encourage global participation in record-breaking attempts.

Answer: True

Explanation: Established in 2005, International Guinness World Records Day serves as an annual event designed to foster global participation in record-breaking endeavors.

Return to Game

How many countries is the Guinness World Records publication available in as of the 2026 edition?

Answer: 100

Explanation: As of the 2026 edition, the Guinness World Records publication is available in 100 countries.

Return to Game

Which of the following is NOT a way Guinness World Records has expanded its reach beyond print?

Answer: Mobile video games

Explanation: While Guinness World Records has expanded through television series, museums, and live events, mobile video games are not listed as a primary expansion channel in the provided information.

Return to Game

The 'Gamer's Edition' of Guinness World Records is published in association with which organization?

Answer: Twin Galaxies

Explanation: The 'Gamer's Edition' of Guinness World Records is published in association with Twin Galaxies, an organization focused on video game records.

Return to Game

How did the internet primarily influence Guinness World Records' business model?

Answer: It led to a decline in book sales, prompting a shift to other revenue streams.

Explanation: The proliferation of the internet significantly impacted Guinness World Records by contributing to a decline in book sales, which necessitated a strategic shift towards alternative revenue generation models.

Return to Game

What is the administration fee for proposing a new record title?

Answer: £5 (or $5)

Explanation: An administration fee of £5 (or $5) is charged for the proposal of a new record title within Guinness World Records.

Return to Game

The 'Planet Money' report described Guinness World Records primarily as a company involved in:

Answer: Native advertising

Explanation: A 'Planet Money' report from NPR characterized Guinness World Records primarily as a 'native advertising' company, highlighting its shift towards corporate-sponsored record creation.

Return to Game

Record Criteria and Discontinuation

Guinness World Records documents facts about natural extremes and human achievements outside of direct competition.

Answer: True

Explanation: Beyond competitive achievements, Guinness World Records catalogues a wide array of facts encompassing natural phenomena and human accomplishments that do not involve direct competition.

Return to Game

Guinness World Records employs record adjudicators to verify the authenticity of record attempts.

Answer: True

Explanation: The organization employs dedicated record adjudicators who attend record attempts to ensure and verify their authenticity according to established guidelines.

Return to Game

Guinness World Records discontinued the 'largest ever mass balloon release' category due to concerns about animal welfare.

Answer: False

Explanation: The 'largest ever mass balloon release' category was discontinued due to environmental concerns, not animal welfare issues. The event 'Balloonfest '86' is often cited in relation to this decision.

Return to Game

Records involving controversial animal sports like camel wrestling were removed due to animal welfare concerns.

Answer: True

Explanation: Guinness World Records has discontinued categories involving controversial animal sports, such as camel wrestling, citing significant concerns regarding animal welfare.

Return to Game

Records involving extreme eating or drinking were discontinued in 1991 due to concerns about promoting healthy lifestyles.

Answer: False

Explanation: Records involving extreme eating or drinking were discontinued in 1991 primarily due to concerns about potential self-harm and litigation, rather than promoting healthy lifestyles.

Return to Game

Guinness World Records accepts claims related to chain letters as valid record attempts.

Answer: False

Explanation: Guinness World Records explicitly states that it does not accept claims related to chain letters, whether transmitted via post or email, as valid record attempts.

Return to Game

Guinness World Records does not accept beauty claims because they are considered objectively measurable.

Answer: False

Explanation: Guinness World Records does not accept claims related to beauty because such attributes are considered subjective and not objectively measurable, which is a prerequisite for record acceptance.

Return to Game

As of 2011, Guinness World Records requires that food used in 'large food' records must be fully edible and distributed to the public.

Answer: True

Explanation: Since 2011, Guinness World Records' policy mandates that food items utilized in 'large food' record attempts must be fully edible and subsequently distributed for public consumption, thereby preventing waste.

Return to Game

Guinness World Records discontinued the 'longest dreadlock' category after determining it was impossible to accurately judge.

Answer: True

Explanation: The 'longest dreadlock' category was discontinued by Guinness World Records due to the inherent difficulty in accurately judging and verifying the record's parameters.

Return to Game

The 'largest pie fight' record was discontinued because it was considered wasteful and violated food utilization policies.

Answer: True

Explanation: The 'largest pie fight' record category was discontinued due to its perceived wastefulness and violation of Guinness World Records' policies regarding food utilization for consumption.

Return to Game

The 'longest kiss' record category remains active and is frequently attempted.

Answer: False

Explanation: The 'longest kiss' record category has been deactivated by Guinness World Records due to the significant health risks, particularly sleep deprivation, associated with its attempts.

Return to Game

Why did Guinness World Records discontinue records related to prolonged sleeplessness?

Answer: Significant health and safety risks.

Explanation: Records involving prolonged sleeplessness were discontinued due to significant health and safety risks posed to participants.

Return to Game

What is the primary reason Guinness World Records does not accept claims related to 'beauty'?

Answer: It is not objectively measurable.

Explanation: Claims related to 'beauty' are not accepted by Guinness World Records because beauty is considered a subjective quality and not objectively measurable, a key criterion for record acceptance.

Return to Game

Which record category was discontinued due to environmental concerns, exemplified by 'Balloonfest '86'?

Answer: Largest ever mass balloon release

Explanation: The 'largest ever mass balloon release' category was discontinued due to environmental concerns, with 'Balloonfest '86' serving as a notable example of the issues associated with such events.

Return to Game

What was the reason for discontinuing the 'heaviest pet' record?

Answer: Owners were overfeeding pets to unhealthy extremes.

Explanation: The 'heaviest pet' record category was discontinued because owners were excessively overfeeding their pets to unhealthy extremes, raising animal welfare concerns.

Return to Game

Guinness World Records will not accept claims related to which of the following?

Answer: Chain letters

Explanation: Guinness World Records explicitly excludes claims related to chain letters from its accepted record categories due to ethical and practical considerations.

Return to Game

What was the stated reason for discontinuing the 'fastest violinist' record category?

Answer: It was impossible to verify if all notes were played correctly.

Explanation: The 'fastest violinist' record category was discontinued because verifying the accurate execution of all musical notes at high speeds proved to be an insurmountable challenge for official monitoring.

Return to Game

Which of the following record categories was discontinued due to concerns about 'guitar welfare'?

Answer: Most guitars smashed during a concert tour

Explanation: The record category for 'most guitars smashed during a concert tour' was discontinued due to concerns regarding 'guitar welfare'.

Return to Game

What is the stated policy regarding food used in 'large food' record attempts since 2011?

Answer: It must be fully edible and distributed to the public.

Explanation: Since 2011, Guinness World Records' policy mandates that food used in 'large food' record attempts must be fully edible and distributed to the public.

Return to Game

What was the reason for deactivating the 'longest kiss' record category?

Answer: Dangers associated with sleep deprivation.

Explanation: The 'longest kiss' record category was deactivated due to the inherent dangers associated with sleep deprivation experienced by participants.

Return to Game

Guinness World Records acts as the primary authority for defining record requirements and employs individuals to:

Answer: Verify the authenticity of record attempts.

Explanation: As the primary authority, Guinness World Records employs individuals, known as adjudicators, specifically to verify the authenticity of record attempts against established criteria.

Return to Game

Criticisms and Controversies

John Oliver praised Guinness World Records for its transparency in accepting funds from various organizations.

Answer: False

Explanation: John Oliver's program 'Last Week Tonight' did not praise Guinness World Records; rather, it criticized the organization for accepting payments from entities, including authoritarian governments, for vanity projects, questioning its transparency.

Return to Game

Guinness World Records has been accused of romanticizing certain diseases by including them in record categories.

Answer: True

Explanation: Guinness World Records has faced criticism for allegedly romanticizing certain medical conditions, such as Grave's Disease and Pica, by incorporating them into record categories.

Return to Game

What criticism did John Oliver's show 'Last Week Tonight' raise regarding Guinness World Records' dealings with Turkmenistan?

Answer: GWR accepted money for vanity projects, potentially legitimizing an authoritarian regime.

Explanation: John Oliver's program criticized Guinness World Records for accepting payments from Turkmenistan's government for vanity projects, suggesting this practice could lend legitimacy to an authoritarian regime.

Return to Game