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Study Guide: SM Supermalls: History, Operations, and Offerings

Cheat Sheet:
SM Supermalls: History, Operations, and Offerings Study Guide

Founding and Early Development of SM

Henry Sy, the founder of SM Supermalls, began his retail career with a shoe store in 1948.

Answer: True

Explanation: Henry Sy commenced his retail career by opening a shoe store in Quiapo, Manila, in 1948.

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The name 'SM Supermalls' originates from 'Sy Marketing', Henry Sy's first business venture.

Answer: False

Explanation: The name 'SM Supermalls' is derived from 'Shoemart', the name of Henry Sy's first department store, not 'Sy Marketing'.

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SM North EDSA, opened in 1985, is recognized as the very first SM Supermall.

Answer: True

Explanation: SM North EDSA, inaugurated in 1985, holds the distinction of being the first SM Supermall.

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Who is the founder of SM Supermalls and the SM Group?

Answer: Henry Sy Sr.

Explanation: Henry Sy Sr. is recognized as the founder of SM Supermalls and the broader SM Group.

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What was the original name of the company that eventually became SM Supermalls?

Answer: Shoemart

Explanation: The SM Supermalls brand evolved from Shoemart, which was the original name of the company.

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In what year did Henry Sy open his first shoe store in Quiapo, Manila?

Answer: 1948

Explanation: Henry Sy established his initial shoe store in Quiapo, Manila, in the year 1948.

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Which event marked the transition of Shoemart into a full-line department store?

Answer: The transition into a full-line department store in 1972

Explanation: Shoemart transitioned into a full-line department store in 1972, signifying a significant expansion of its retail operations.

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Which mall is recognized as the first SM Supermall, opening in 1985?

Answer: SM North EDSA

Explanation: SM North EDSA, which opened in 1985, is recognized as the inaugural SM Supermall.

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Growth and Expansion of SM Supermalls

SM Supermalls first expanded internationally into China in 2001 with the opening of SM City Xiamen.

Answer: True

Explanation: SM Supermalls initiated its international expansion in 2001 by opening SM City Xiamen in China.

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As of October 2025, SM Supermalls operates exactly 100 malls across the Philippines and China.

Answer: False

Explanation: As of October 2025, SM Supermalls operates 96 malls across the Philippines and China, with nine more under construction.

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SM City Xiamen, opened in December 2001, was the first SM Supermall established in mainland China.

Answer: True

Explanation: SM City Xiamen, which opened in December 2001, marked the inaugural SM Supermall in mainland China.

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SM City Cebu, opened in 1993, was the first SM Supermall in the Mindanao region.

Answer: False

Explanation: SM City Cebu, opened in 1993, was the first SM Supermall in the Visayas region; SM City Davao was the first in Mindanao.

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SM Megamall is located in Quezon City and is known for being the first SM Supermall.

Answer: False

Explanation: SM Megamall is located in Mandaluyong City, and SM North EDSA is recognized as the first SM Supermall.

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SM Aura, a lifestyle mall, opened in Taguig City in May 2013.

Answer: True

Explanation: SM Aura, classified as a lifestyle mall, commenced operations in Taguig City in May 2013.

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As of October 2025, how many SM Supermalls are operating in China?

Answer: 8

Explanation: As of October 2025, there are eight SM Supermalls operating in China.

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Which of the following SM Supermalls is NOT listed as among the largest in the Philippines and globally?

Answer: SM City Baguio

Explanation: SM Mall of Asia, SM Seaside City Cebu, and SM Megamall are identified as among the largest SM Supermalls, while SM City Baguio is not listed in this context.

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SM City Davao, opened in November 2001, holds the distinction of being the first SM Supermall in which region?

Answer: Mindanao

Explanation: SM City Davao, which opened in November 2001, was the first SM Supermall established in the Mindanao region.

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Which SM Supermall is located in Mandaluyong City?

Answer: SM Megamall

Explanation: SM Megamall is situated in Mandaluyong City.

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Retail and Commercial Offerings

The SM Store is a relatively new addition to the SM Supermalls brand, established after 2010.

Answer: False

Explanation: The SM Store evolved from the original Shoemart store, which was established in 1972, making it a long-standing component of the SM brand, not a recent addition.

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SM Supermalls typically feature SM Hypermarket and Savemore Market as anchor supermarket tenants, but not SM Supermarket.

Answer: False

Explanation: SM Supermalls typically feature SM Supermarket, SM Hypermarket, and Savemore Market as anchor supermarket tenants.

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SM Cyberzone is exclusively a retail space for electronics and gadgets.

Answer: False

Explanation: SM Cyberzone serves as a hub for technology retailers and is also known for hosting gaming competitions and tech showcases, indicating it is not exclusively a retail space.

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SM Supermalls ventured into the supermarket and home appliance business in which year?

Answer: 1985

Explanation: In 1985, SM Supermalls expanded its business scope to include supermarket and home appliance operations.

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What is the SM Store's origin within the SM Supermalls ecosystem?

Answer: It evolved from the original Shoemart store founded in 1972.

Explanation: The SM Store originated from the Shoemart store, which was established in 1972, and has since become the flagship department store within SM Supermalls.

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Which of the following is a supermarket chain typically anchoring SM Supermalls?

Answer: SM Hypermarket

Explanation: SM Hypermarket is commonly found as an anchor supermarket tenant in SM Supermalls, alongside SM Supermarket and Savemore Market.

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Beyond retail, SM Cyberzone is also known for hosting what type of events?

Answer: Gaming competitions and tech showcases

Explanation: In addition to its retail function, SM Cyberzone is recognized as a venue for hosting gaming competitions and technology showcases.

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Entertainment and Recreational Facilities

SM Cinema has never offered premium cinema formats beyond traditional viewing.

Answer: False

Explanation: SM Cinema offers various premium formats, including Director's Club, IMAX, and Large Screen Format, in addition to traditional viewing.

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The Director's Club cinema experience, first opened in 2006, features personalized butler service.

Answer: True

Explanation: The Director's Club, which first opened in 2006, is characterized by luxury features such as plush leather recliner seating and personalized butler service.

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SM Cinema has consistently shown R-18 rated films since 2002.

Answer: False

Explanation: Since 2002, SM Cinema has maintained a policy of not airing films rated R-18.

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SM Skating rinks are currently operational in all major SM Supermalls across the Philippines.

Answer: False

Explanation: While SM Skating rinks are available in several SM Supermalls, they are not operational in all major locations.

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The first SM Bowling Center was opened in SM Megamall in 1989.

Answer: False

Explanation: The first SM Bowling Center opened in 1989 at SM North EDSA, not SM Megamall.

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What is the name of the movie theater chain operated by SM Supermalls?

Answer: SM Cinema

Explanation: SM Cinema is the name of the movie theater chain operated by SM Supermalls.

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Which premium cinema format offered by SM Cinema provides features like plush leather recliner seating and personalized butler service?

Answer: Director's Club

Explanation: The Director's Club format offers premium amenities such as plush leather recliner seating and personalized butler service.

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SM Cinema partners with which corporation to operate IMAX theaters in the Philippines?

Answer: IMAX Corporation

Explanation: SM Cinema collaborates with IMAX Corporation for the operation of IMAX theaters within the Philippines.

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What is the primary characteristic of SM Cinema's 'Large Screen Format'?

Answer: Screens are approximately 30% larger than standard cinema screens.

Explanation: The 'Large Screen Format' offered by SM Cinema features screens that are approximately 30% larger than standard cinema screens.

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Which unique SM Cinema offering combines traditional movie screening with features suitable for live events like concerts and theatrical shows?

Answer: Centerstage

Explanation: Centerstage is a unique SM Cinema offering designed to accommodate both movie screenings and live events such as concerts and theatrical performances.

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Since what year has SM Cinema implemented a policy of not airing R-18 rated films?

Answer: 2002

Explanation: SM Cinema has adhered to a policy of not airing R-18 rated films since the year 2002.

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Where did the first SM Skating rink open in 1992?

Answer: SM Megamall

Explanation: The first SM Skating rink was inaugurated in 1992 at SM Megamall.

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Which facility is NOT explicitly mentioned as a recreational offering under the SM brand in the source text?

Answer: SM Water Parks

Explanation: The source text explicitly mentions SM Skating, SM Bowling Centers, and SM Game Parks as recreational offerings, but does not mention SM Water Parks.

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The first SM Bowling Center opened in which year and at which location?

Answer: 1989 at SM North EDSA

Explanation: The first SM Bowling Center commenced operations in 1989 at SM North EDSA.

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Corporate Structure, Branding, and Social Responsibility

SM Supermalls is directly owned by SM Investments Corporation.

Answer: False

Explanation: SM Supermalls is owned by SM Prime, which is a subsidiary of SM Investments Corporation, indicating indirect ownership.

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The COVID-19 pandemic caused SM Supermalls' revenue to decrease by approximately 25% in 2020.

Answer: False

Explanation: The COVID-19 pandemic led to a revenue decrease of nearly 50% for SM Supermalls in 2020, not 25%.

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Catholic chapels are commonly found within SM Supermalls in the Philippines, and some branches feature separate church buildings.

Answer: True

Explanation: Many SM Supermall branches in the Philippines include Catholic chapels within the mall premises, and some larger locations, such as SM Mall of Asia and SM Seaside City, feature separate church buildings.

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The current SM Supermalls logo, adopted in 2022, was designed by the founder Henry Sy himself.

Answer: False

Explanation: The current SM Supermalls logo, adopted in 2022, was designed by the firm Pentagram, utilizing a typeface named Henry Sans after the founder.

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The official color associated with the current SM Supermalls logo is 'SM Electric Blue'.

Answer: True

Explanation: The current SM Supermalls logo prominently features a shade of blue officially designated as 'SM Electric Blue'.

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SM Supermalls' iconic theme song, 'We've got it all for you!', was introduced in the year 2000.

Answer: False

Explanation: The iconic theme song 'We've got it all for you!' was introduced in 1991, not 2000.

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SM Investments Corporation's involvement in banking is primarily through its ownership of Metrobank and Security Bank.

Answer: False

Explanation: SM Investments Corporation's primary banking interests are through its ownership of BDO Unibank and China Banking Corporation (Chinabank), not Metrobank or Security Bank.

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SM Foundation, Inc. is responsible for managing the SM Supermalls' retail operations.

Answer: False

Explanation: SM Foundation, Inc. functions as the corporate social responsibility arm of the SM Group, rather than managing retail operations.

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What was the impact of the COVID-19 pandemic on SM Supermalls' revenue in 2020?

Answer: Revenue decreased by nearly 50%

Explanation: The COVID-19 pandemic resulted in a revenue decrease of nearly 50% for SM Supermalls during 2020.

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Where are Catholic churches or chapels commonly found within SM Supermalls?

Answer: Within the mall buildings or as separate structures in the Philippines.

Explanation: Catholic chapels are frequently located within SM Supermall buildings in the Philippines, and some branches also feature separate church structures.

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The current SM Supermalls logo, adopted in 2022, uses a custom typeface named after whom?

Answer: Henry Sy

Explanation: The custom typeface used in the current SM Supermalls logo, adopted in 2022, is named Henry Sans, in honor of founder Henry Sy.

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What is the official color name associated with the current SM Supermalls logo?

Answer: SM Electric Blue

Explanation: The official color designated for the current SM Supermalls logo is 'SM Electric Blue'.

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Which phrase is NOT mentioned as a tagline or jingle associated with SM Supermalls?

Answer: The best place to shop and dine.

Explanation: Phrases such as 'We've got it all for you!', 'Always Be Super.', and 'SM Malls for Everyone.' are associated with SM Supermalls, but 'The best place to shop and dine' is not mentioned.

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What is SM Prime Holdings' role in relation to SM Supermalls?

Answer: It is the parent company that owns and operates SM Supermalls.

Explanation: SM Prime Holdings serves as the parent company responsible for the ownership and operation of SM Supermalls.

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The SM Group's involvement in banking includes ownership stakes in which two major banks?

Answer: BDO Unibank and Chinabank

Explanation: The SM Group's banking interests are primarily represented by its ownership of BDO Unibank and China Banking Corporation (Chinabank).

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What is the primary function of SM Foundation, Inc. within the SM Group?

Answer: Acting as the corporate social responsibility arm.

Explanation: SM Foundation, Inc. functions as the corporate social responsibility arm of the SM Group, overseeing various community development initiatives.

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