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Social networking service Wiki2Web Clarity Challenge

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Study Guide: The Landscape of Social Networking Services

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The Landscape of Social Networking Services Study Guide

Foundations of Social Networking Services

What is the primary function of social networking services (SNS)?

Answer: True

Explanation: Social networking services (SNS) are fundamentally designed to facilitate the construction and maintenance of social networks and relationships, often based on shared personal information, interests, or existing real-world connections.

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How do online community services and social networking services differ in their focus?

Answer: False

Explanation: Social networking services are typically individual-centered, focusing on an individual's network of connections, whereas online community services are generally group-centered.

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According to boyd and Ellison (2007), what are considered essential features of most social networking sites?

Answer: True

Explanation: Boyd and Ellison (2007) identified key features of social networking sites as the ability to construct a public or semi-public profile and articulate a list of connections (friends) visible within the system.

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How do users create social networking profiles by 'typing themselves into being'?

Answer: True

Explanation: Users 'type themselves into being' by providing answers to profile questions regarding personal details, interests, and other information, thereby constructing their online identity.

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What is the primary function of a social networking service (SNS)?

Answer: To facilitate the building of social networks and relationships online.

Explanation: The primary function of a social networking service (SNS) is to enable users to construct social networks and relationships online, often based on shared interests or existing connections.

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Which of the following is NOT a typical component of most social networking services?

Answer: Mandatory membership fees

Explanation: Mandatory membership fees are not a typical component of most social networking services; they usually offer free access, generating revenue through other means like advertising.

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How does the source differentiate between a social networking service and an online community service?

Answer: SNS are typically individual-centered, while online community services are group-centered.

Explanation: The distinction lies in their focus: social networking services are generally individual-centered, emphasizing personal networks, while online community services are typically group-centered.

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According to boyd and Ellison (2007), what are considered the most basic technical features of social networking sites?

Answer: Public profiles and visible friend lists.

Explanation: Boyd and Ellison (2007) identified public profiles and visible friend lists as the most fundamental technical features characterizing social networking sites.

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How do social networks facilitate interaction beyond in-person meetings?

Answer: By providing a space for users to share ideas, posts, and information about activities.

Explanation: Social networks facilitate interaction by offering a digital space where users can share ideas, posts, and information about activities, extending connections beyond physical proximity.

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What is a key distinction between social networking services and online community services?

Answer: SNS are individual-centered; community services are group-centered.

Explanation: A key distinction is that social networking services are typically individual-centered, focusing on personal networks, while online community services are generally group-centered.

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Historical Development of Social Networking

Did early online services like Usenet and ARPANET contribute to the development of computer-mediated social interaction?

Answer: False

Explanation: Early online services such as Usenet and ARPANET were instrumental in exploring and developing computer-mediated social interaction, laying groundwork for modern social networking.

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What was the primary focus of early World Wide Web communities like Geocities?

Answer: True

Explanation: Early World Wide Web communities such as Geocities, launched in 1994, focused on connecting people through chat rooms and personal web pages, facilitating user-generated content and community building.

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What key features did Open Diary introduce to enhance user interaction and privacy?

Answer: True

Explanation: Open Diary introduced 'friends-only' content and reader comments, features that significantly enhanced user interaction and privacy controls on social networks.

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Is SixDegrees.com considered a modern social networking platform or an early precursor?

Answer: False

Explanation: SixDegrees.com, launched in 1997, is considered an early precursor to modern social networking platforms, pioneering features like user profiles and friend lists.

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When was the term 'social media' first used, and is it synonymous with social networking services?

Answer: False

Explanation: The term 'social media' was first used in 2004 and is often used interchangeably with or to describe social networking services, reflecting the broader category of platforms facilitating user-generated content and interaction.

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Which historical online service is mentioned as exploring computer-mediated social interaction before the World Wide Web?

Answer: Usenet

Explanation: Usenet is cited as an early online service that explored computer-mediated social interaction prior to the advent of the World Wide Web.

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What key features did Open Diary introduce that became important for user interaction on social networks?

Answer: Friends-only content and reader comments

Explanation: Open Diary introduced 'friends-only' content and reader comments, features that significantly enhanced user interaction and privacy controls within social networks.

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SixDegrees.com, launched in 1997, is significant because it:

Answer: Pioneered features like user profiles and friend lists.

Explanation: SixDegrees.com, launched in 1997, is recognized as a significant early social networking site that pioneered foundational features such as user profiles and friend lists.

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How has the term 'social media' evolved in relation to social networking services?

Answer: It emerged in 2004 and is often used interchangeably with SNS.

Explanation: The term 'social media' originated in 2004 and is frequently used interchangeably with or to encompass social networking services, reflecting the broader category of online platforms facilitating user-generated content.

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Social and Psychological Impacts of Social Networking

Do web-based social networking services primarily reinforce existing geographic and political boundaries?

Answer: False

Explanation: Web-based social networking services tend to transcend geographic and political boundaries, enabling connections and fostering cooperation across diverse populations.

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Does scholarly research on social networking sites focus exclusively on their impact on youth culture?

Answer: False

Explanation: Scholarly research on social networking sites encompasses a broad range of impacts, including identity formation, political engagement, privacy concerns, social capital, and educational implications, extending beyond just youth culture.

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How do users typically utilize platforms like Facebook in relation to their offline friends?

Answer: True

Explanation: Users commonly add their offline friends to platforms like Facebook to maintain contact, thereby extending and supplementing their real-world relationships.

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What percentage of U.S. adults had adopted the use of social networking sites by 2013?

Answer: True

Explanation: By 2013, a significant majority, 73%, of U.S. adults had adopted the use of social networking sites, indicating widespread adoption across the adult population.

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What link does research suggest between excessive use of social networking sites and mental well-being?

Answer: False

Explanation: Research suggests that excessive use of social networking sites is linked to negative mental health outcomes, such as increased rates of depression and anxiety, rather than improved well-being.

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How can presenting idealized versions of life on social media affect users' mental health?

Answer: True

Explanation: Presenting idealized versions of life on social media can foster social comparison, leading to feelings of inadequacy and negatively impacting users' mental health and overall well-being.

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Is abusive communication on social networking platforms solely due to the lack of moderation?

Answer: False

Explanation: Abusive communication on social networking platforms stems from multiple factors, including anonymity, boredom, attention-seeking behavior, and online polarization, not solely from a lack of moderation.

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What positive psychological outcomes has some research linked to Facebook use?

Answer: True

Explanation: Some research indicates that Facebook use can foster a sense of social connectedness, which in turn may contribute to lower levels of depression and anxiety, thereby positively impacting mental well-being.

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What is a significant social impact of web-based social networking services regarding global connectivity?

Answer: They enable connections across political and geographic borders, fostering cooperation.

Explanation: Web-based social networking services significantly enhance global connectivity by enabling individuals to form connections across political and geographic boundaries, thereby fostering cooperation and shared understanding.

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Which of the following is a potential negative psychological impact linked to excessive social networking use?

Answer: Increased rates of depression and anxiety.

Explanation: Excessive engagement with social networking sites has been associated with negative psychological outcomes, including increased rates of depression and anxiety, often stemming from social comparison and idealized self-presentation.

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The phenomenon where users present idealized versions of their lives on social media can lead to:

Answer: Social comparison and feelings of inferiority.

Explanation: The presentation of idealized life narratives on social media often triggers social comparison among users, potentially leading to feelings of inadequacy and inferiority.

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What positive psychological outcome has some research linked to Facebook use?

Answer: A greater sense of social connectedness and belonging.

Explanation: Some research suggests that Facebook use can foster a greater sense of social connectedness, which may correlate with improved psychological well-being.

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Which of the following is listed as a primary issue associated with social networking services?

Answer: Privacy concerns and bullying.

Explanation: Primary issues associated with social networking services include significant privacy concerns and the prevalence of bullying, impacting user safety and well-being.

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What is a primary issue associated with social networking services?

Answer: Privacy concerns.

Explanation: Privacy concerns represent a primary issue associated with social networking services, alongside other challenges like cyberbullying and potential misuse of personal data.

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Professional, Business, and Academic Applications of Social Networking

Is LinkedIn primarily categorized as a socialization service for connecting with existing friends?

Answer: False

Explanation: LinkedIn is primarily categorized as a networking service, focusing on professional connections and career development, rather than a socialization service for existing friends.

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Have employers rejected job candidates based on offensive content found on their social networks?

Answer: True

Explanation: Employers frequently assess candidates' social media profiles, and offensive or unseemly content has led to the rejection of job applicants, highlighting the impact of online presence on professional opportunities.

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According to a 2015 study, how did the use of social networking sites for purchasing decisions compare between older adults (55+) and younger adults (18-34)?

Answer: False

Explanation: A 2015 study indicated that younger adults (18-34) were significantly more likely than older adults (55+) to use social networking sites for purchasing decisions.

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Are businesses primarily using social networking technologies to reduce their online presence?

Answer: False

Explanation: Businesses leverage social networking technologies to enhance, not reduce, their online presence, integrating them for community building, professional networking, and brand engagement.

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Does Jody Nimetz identify lead generation as a major use of social media for businesses?

Answer: True

Explanation: Jody Nimetz identifies lead generation as one of the five principal uses of social media for businesses, alongside brand awareness, reputation management, recruitment, and competitive analysis.

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Are social networks utilized within scientific communities for collaboration or knowledge sharing?

Answer: False

Explanation: Social networks are actively utilized within scientific communities for collaboration, knowledge sharing, and maintaining professional relationships, thereby enhancing research and discovery.

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Are platforms like Academia.edu and ResearchGate primarily used for social entertainment or professional networking?

Answer: False

Explanation: Platforms such as Academia.edu and ResearchGate are primarily utilized for professional networking and knowledge dissemination among researchers, not for social entertainment.

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Are social networking services rarely used by college students for finding internships or job opportunities?

Answer: False

Explanation: Social networking services are frequently used by college students for finding internships and job opportunities, serving as vital platforms for professional networking and career development.

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Do crowdsourcing platforms utilize social media primarily for internal company communication?

Answer: False

Explanation: Crowdsourcing platforms leverage social media primarily for external engagement, connecting businesses with freelancers for services, fundraising, and project collaboration, rather than internal communication.

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What is a key difference in cost between online dating sites and popular social networking services?

Answer: False

Explanation: A key difference is that online dating sites often require membership fees, whereas most popular social networking services are generally free to use.

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Do virtual currency systems within social networks, like Hub Culture's 'Ven,' facilitate real-world financial transactions?

Answer: False

Explanation: Virtual currency systems within social networks, such as Hub Culture's 'Ven,' can facilitate real-world financial transactions, enabling global commerce and trading beyond in-game purchases.

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What is the purpose of platforms like PatientsLikeMe and DailyStrength?

Answer: True

Explanation: Platforms such as PatientsLikeMe and DailyStrength are designed to support individuals facing similar health conditions or life challenges by connecting them with peers for shared experiences and mutual support.

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What does 'brand networking' involve for businesses?

Answer: True

Explanation: 'Brand networking' involves businesses creating consumer relationships by connecting them on platforms that offer relevant content and participation elements, leveraging social trends for engagement.

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Do social networks hinder scientific collaboration by limiting the sharing of ideas?

Answer: False

Explanation: Social networks facilitate scientific collaboration by enhancing the sharing of ideas and fostering connections among researchers, rather than hindering them.

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Why might employers screen potential employees' social media profiles?

Answer: To assess their personality and behavior based on posted content.

Explanation: Employers screen social media profiles to gain insights into a candidate's personality, behavior, and overall suitability for a role, as online content can reflect professional judgment.

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According to Jody Nimetz, which of the following is a key use of social media for businesses?

Answer: Creating brand awareness and managing reputation.

Explanation: Jody Nimetz identifies creating brand awareness and managing reputation as key uses of social media for businesses, alongside lead generation and competitive analysis.

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Which platforms are commonly used by researchers for professional networking and knowledge dissemination?

Answer: Academia.edu, LinkedIn, and ResearchGate

Explanation: Researchers commonly utilize platforms such as Academia.edu, LinkedIn, and ResearchGate for professional networking, sharing research, and disseminating knowledge within their fields.

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How are virtual currency systems within social networks creating new opportunities in finance?

Answer: By enabling global financial transactions and trading.

Explanation: Virtual currency systems within social networks are creating new financial opportunities by enabling global transactions, trading, and linking to real-world assets or environmental factors.

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What is 'brand networking' as a business application of social media?

Answer: Building consumer relationships through platform engagement.

Explanation: 'Brand networking' is a business strategy that involves building consumer relationships by engaging them on platforms that offer relevant content and interactive elements.

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What is a key difference mentioned between most social networks and online dating services regarding cost?

Answer: Most popular social networks are free, while dating sites often require fees.

Explanation: A notable difference is that most popular social networking services are free, while online dating sites frequently require membership fees.

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Which of the following platforms is commonly used by researchers for professional networking?

Answer: ResearchGate

Explanation: ResearchGate is a prominent platform frequently utilized by researchers for professional networking and the dissemination of academic work.

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Which of the following is an example of a social network designed to support individuals with health conditions?

Answer: PatientsLikeMe

Explanation: PatientsLikeMe is an example of a social network specifically designed to support individuals managing health conditions by connecting them with others facing similar challenges.

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What is a potential benefit of social networks for scientific collaboration?

Answer: They help researchers maintain professional relationships and find collaborators.

Explanation: Social networks offer potential benefits for scientific collaboration by assisting researchers in maintaining professional relationships and identifying potential collaborators.

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Educational Context and Digital Literacy

Has the concept of 'Digital Natives' versus 'Digital Immigrants' been challenged by the widespread use of social networking sites across all age groups?

Answer: False

Explanation: The widespread adoption of social networking sites across diverse age groups challenges the strict dichotomy between 'Digital Natives' and 'Digital Immigrants,' suggesting digital literacy is not solely age-dependent.

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Can using social networking services in classrooms hinder student engagement and out-of-class communication?

Answer: False

Explanation: Conversely, using social networking services in classrooms can potentially enhance student engagement and facilitate out-of-class communication, offering flexible learning experiences.

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What is a primary concern regarding social networking in schools?

Answer: True

Explanation: A primary concern regarding social networking in schools is that these sites are often viewed as distractions from academic tasks and pose significant privacy risks for students.

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Is blocking social networking services in schools universally considered the most effective preparation for the digital world?

Answer: False

Explanation: Blocking social networking services in schools is debated; an alternative perspective suggests that educating students on responsible usage and integrating these tools is more effective for digital preparedness.

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Are platforms like 'English, baby!' and 'LiveMocha' designed for social entertainment or educational purposes?

Answer: False

Explanation: Platforms such as 'English, baby!' and 'LiveMocha' are explicitly designed for educational purposes, facilitating language learning and cultural exchange.

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How do social networks foster learning in relation to Henry Jenkins' concept of 'participatory culture'?

Answer: False

Explanation: Social networks foster learning by creating spaces conducive to engagement, sharing, mentoring, and social interaction, aligning with Henry Jenkins' concept of 'participatory culture'.

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How have social networking sites challenged the 'Digital Natives' vs. 'Digital Immigrants' dichotomy?

Answer: By demonstrating widespread adoption across various age groups, suggesting digital literacy isn't solely age-dependent.

Explanation: The broad adoption of social networking sites across diverse age demographics challenges the 'Digital Natives' vs. 'Digital Immigrants' concept, indicating that digital literacy is not strictly determined by birth year.

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What is a potential educational benefit of using social networking services in classrooms?

Answer: They can enhance student involvement and offer flexible learning experiences.

Explanation: Social networking services can offer educational benefits by enhancing student involvement and providing flexible learning experiences that supplement traditional teaching methods.

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What is a primary concern regarding the use of social networking services in educational settings?

Answer: They are viewed as distractions and pose privacy risks.

Explanation: Primary concerns regarding social networking in educational settings include their potential to distract students and the inherent privacy risks associated with sharing personal information online.

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How do social networks foster learning through 'participatory culture'?

Answer: By creating spaces for engagement, sharing, mentoring, and social interaction.

Explanation: Social networks foster learning by establishing environments that encourage engagement, content sharing, mentoring, and social interaction, aligning with the principles of participatory culture.

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What is a major reason cited for schools blocking access to social networking services?

Answer: Concerns about distraction, cyberbullying, and privacy.

Explanation: Schools often block social networking services due to concerns about potential distractions, the risk of cyberbullying, and the safeguarding of student privacy.

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Which of the following is a potential educational benefit of using social networking services in classrooms?

Answer: They can enhance student involvement and offer flexible learning experiences.

Explanation: Social networking services can enhance student involvement and provide flexible learning experiences, serving as a potential educational benefit when integrated into classroom activities.

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What is the main purpose of platforms like 'English, baby!' and 'LiveMocha'?

Answer: Language learning and cultural exchange.

Explanation: Platforms such as 'English, baby!' and 'LiveMocha' are designed with the primary purpose of facilitating language learning and cultural exchange among users.

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Network Dynamics and Business Models

What is the primary revenue model for most large social networking sites like Facebook?

Answer: False

Explanation: Most large social networking sites, such as Facebook, primarily generate revenue through online advertising, rather than membership fees, to encourage user growth.

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What dual roles do users typically serve in social networks?

Answer: True

Explanation: In social networks, users often fulfill dual roles as both suppliers and consumers of content, contributing to the platform's dynamic and interactive nature.

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What does the 'friendship paradox' suggest about the number of friends users and their friends have?

Answer: False

Explanation: The 'friendship paradox' suggests that, on average, an individual's friends tend to have more friends than the individual does, a phenomenon observed in network structures.

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What is the primary business model for many social networks, allowing them to offer services for free?

Answer: Online advertising.

Explanation: The primary business model for many social networks involves online advertising, which allows them to offer services to users without direct fees.

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In the context of social networks, what does the 'friendship paradox' suggest?

Answer: That on average, your friends have more friends than you do.

Explanation: The 'friendship paradox' posits that, on average, an individual's social connections (friends) possess a larger number of connections than the individual does.

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What is the primary business model for many social networks, allowing them to offer services for free?

Answer: Online advertising.

Explanation: The prevalent business model for many social networks is online advertising, which enables them to provide services to users without direct charges.

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How do social networks differ from traditional business models regarding user roles?

Answer: Members serve dual roles as suppliers and consumers.

Explanation: Social networks differ from traditional models as members typically function in dual roles, acting as both suppliers and consumers of content, contributing to the platform's ecosystem.

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