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Total Categories: 7
Discovery, Inc. was originally established in 1982 under the name 'Discovery Channel'.
Answer: False
Discovery, Inc. was established in 1982 under the name Cable Educational Network, not the Discovery Channel.
The Discovery Channel, the company's flagship brand, commenced operations in June 1985.
Answer: True
The Discovery Channel, recognized as the company's flagship brand, first launched its broadcast operations in June 1985.
What was the original designation of Discovery, Inc. upon its establishment in 1982?
Answer: Cable Educational Network
Discovery, Inc. was originally established in 1982 under the name Cable Educational Network.
What was the primary focus of the Cable Educational Network upon its establishment in 1982?
Answer: Educational content
The Cable Educational Network, founded in 1982, focused primarily on educational content.
What was the corporate classification of Discovery, Inc. during its operational period?
Answer: Public Company
Discovery, Inc. operated as a public company.
What ticker symbols were utilized for Discovery, Inc. on the Nasdaq stock exchange?
Answer: DISCA, DISCB, DISCK
Discovery, Inc. was traded on Nasdaq under the ticker symbols DISCA (Series A), DISCB (Series B), and DISCK (Series C).
In which primary industry did Discovery, Inc. conduct its operations?
Answer: Mass Media
Discovery, Inc. operated primarily within the mass media industry.
Which of the following entities was acquired to facilitate the formation of Discovery Education?
Answer: Academic film companies like AGC and AIMS Multimedia
The acquisition of academic film companies, including AGC and AIMS Multimedia, was instrumental in forming Discovery Education.
What was the initial purpose of the Discovery Channel upon its launch on June 17, 1985?
Answer: To provide factual television content.
The initial purpose of the Discovery Channel upon its launch in 1985 was to provide factual television content.
Discovery, Inc.'s primary content focus was on lifestyle and general entertainment television programming.
Answer: False
Discovery, Inc. primarily concentrated its content strategy on factual television programming, alongside its lifestyle offerings.
Animal Planet and Science Channel were recognized as key factual television brands within Discovery, Inc.'s portfolio.
Answer: True
Animal Planet and Science Channel were indeed among the principal factual television brands operated by Discovery, Inc.
The channel formerly known as Planet Green underwent a rebranding to Destination America in May 2012.
Answer: True
Planet Green was rebranded as Destination America in May 2012.
The channel Velocity, originally launched as Discovery HD Theater, was rebranded as Motor Trend Network in April 2018.
Answer: True
Velocity, initially launched as Discovery HD Theater, was indeed renamed Motor Trend Network in April 2018.
Post-Scripps acquisition programming integration featured series such as 'Buddy vs. Duff,' and a revival of 'While You Were Out.'
Answer: True
Programming crossovers after the Scripps acquisition included series like 'Buddy vs. Duff' and a revival of 'While You Were Out'.
Identify the network that was NOT designated as a flagship factual television brand within Discovery, Inc.'s portfolio.
Answer: History Channel
While Animal Planet, Science Channel, and TLC were flagship brands, the History Channel was not listed among them in the provided information.
The channel Velocity, which specialized in programming for upscale male audiences and automotive content, was ultimately rebranded as what?
Answer: Motor Trend Network
Velocity was eventually renamed Motor Trend Network in April 2018.
Discovery collaborated with Harpo Productions to relaunch Discovery Health as which specific network?
Answer: OWN: The Oprah Winfrey Network
Discovery partnered with Harpo Productions to relaunch Discovery Health as OWN: The Oprah Winfrey Network.
Identify which of the following was not among the new spin-off networks launched by Discovery in October 1996.
Answer: Travel Channel
Animal Planet, Discovery Kids, and Science Channel were launched as spin-offs in October 1996. Discovery acquired a stake in the Travel Channel in 1997.
In what year was the Planet Green channel rebranded as Destination America?
Answer: 2012
The Planet Green channel was rebranded as Destination America in May 2012.
Following Discovery's acquisition of a stake in the CBS Eye on People channel, which was later integrated and replaced, what was the name of the resulting Discovery channel?
Answer: Discovery People
After acquiring a stake in CBS Eye on People, Discovery launched the Discovery People channel, which later folded.
What was the primary focus of the Magnolia Network venture?
Answer: A network named Magnolia Network, replacing DIY Network.
The Magnolia Network venture was focused on establishing a network that replaced DIY Network.
What was the ultimate outcome for the Discovery People channel, launched in 1999?
Answer: It quietly folded in 2000 and was replaced by other Discovery channels.
The Discovery People channel, launched in 1999, quietly ceased operations in 2000 and was subsequently replaced by other Discovery channels.
In 2018, Discovery, Inc. completed the acquisition of Scripps Networks Interactive, thereby integrating networks such as Food Network and HGTV into its portfolio.
Answer: True
Discovery, Inc. finalized its acquisition of Scripps Networks Interactive in 2018, which incorporated networks like Food Network and HGTV into its portfolio.
Post the Scripps acquisition, Discovery characterized its strategic focus as exclusively serving niche audiences interested in sports content.
Answer: False
Following the Scripps acquisition, Discovery described its focus as serving 'passionate' audiences and emphasized streaming services, rather than exclusively sports content.
Discovery Communications initiated a patent infringement lawsuit against Amazon, which concluded with Amazon paying a substantial settlement fee.
Answer: False
Discovery Communications sued Amazon for patent infringement, but the parties ultimately reached a settlement agreement in 2011.
The acquisition of Scripps Networks Interactive led to a substantial reduction in Discovery's portfolio of lifestyle networks.
Answer: False
The acquisition of Scripps Networks Interactive significantly expanded Discovery's portfolio, particularly with lifestyle networks.
Discovery participated in a joint venture with TEN: The Enthusiast Network, contributing its Velocity channel to focus on automotive content.
Answer: True
Discovery contributed its Velocity channel to a joint venture with TEN: The Enthusiast Network, concentrating on automotive content.
In which year did Discovery, Inc. finalize the substantial acquisition of Scripps Networks Interactive?
Answer: 2018
Discovery, Inc. completed its acquisition of Scripps Networks Interactive in 2018.
What was the principal objective of the joint venture established between Discovery and TEN: The Enthusiast Network?
Answer: To combine Velocity with TEN's automotive content businesses.
The joint venture aimed to combine Discovery's Velocity channel with TEN: The Enthusiast Network's automotive content businesses.
What was the primary significance of the Scripps Networks Interactive acquisition for Discovery, Inc.?
Answer: It significantly expanded Discovery's portfolio with lifestyle networks.
The acquisition of Scripps Networks Interactive significantly expanded Discovery's portfolio by adding numerous lifestyle networks.
Following the acquisition of Scripps Networks Interactive, how did Discovery articulate its strategic focus?
Answer: Serving members of 'passionate' audiences and focusing on streaming.
Post-Scripps acquisition, Discovery focused on serving 'passionate' audiences and emphasized streaming services.
What was the resolution of the patent infringement lawsuit initiated by Discovery Communications against Amazon?
Answer: The parties reached a settlement agreement.
The patent infringement lawsuit filed by Discovery Communications against Amazon was resolved through a settlement agreement.
Which of the following networks was incorporated into Discovery's portfolio via the acquisition of Scripps Networks Interactive?
Answer: Food Network
The acquisition of Scripps Networks Interactive added networks such as Food Network to Discovery's portfolio.
David Zaslav assumed the roles of president and CEO of Discovery Communications in November 2006.
Answer: True
David Zaslav was appointed president and CEO of Discovery Communications in November 2006.
David Zaslav's strategic approach primarily entailed a reduction in the company's investment within the digital media sector.
Answer: False
David Zaslav's strategy focused on expanding digital media investment and transforming the company into a content-centric organization.
Subsequent to the Scripps acquisition, Kathleen Finch was assigned responsibility for the Lifestyle brands, while Nancy Daniels managed the Discovery & Factual brands.
Answer: True
Following the Scripps acquisition, Kathleen Finch oversaw Lifestyle brands, and Nancy Daniels managed Discovery & Factual brands.
Who was appointed president and CEO of Discovery Communications in November 2006, with a mandate to focus on digital expansion?
Answer: David Zaslav
David Zaslav was appointed president and CEO of Discovery Communications in November 2006, with a focus on digital expansion.
What constituted the primary strategic focus for David Zaslav during his tenure as CEO of Discovery Communications?
Answer: Expanding into digital media and transforming the company into a content company.
David Zaslav's primary strategic focus was expanding into digital media and transforming Discovery into a content company.
In April 2022, Discovery, Inc. underwent a merger with WarnerMedia, resulting in the formation of a new entity named Warner Bros. Discovery.
Answer: True
In April 2022, Discovery, Inc. merged with WarnerMedia to establish Warner Bros. Discovery.
David Zaslav was designated to lead the new corporate entity established through the merger of Discovery and WarnerMedia.
Answer: True
David Zaslav, then CEO of Discovery, Inc., was slated to lead the new company, Warner Bros. Discovery, formed by the merger.
The tagline 'The stuff dreams are made from,' associated with Warner Bros. Discovery, originated from an internal Discovery marketing campaign.
Answer: False
The tagline 'The stuff dreams are made from' used by Warner Bros. Discovery originates from the classic film 'The Maltese Falcon'.
What new corporate entity emerged in April 2022 as a result of the merger between Discovery, Inc. and WarnerMedia?
Answer: Warner Bros. Discovery
The merger between Discovery, Inc. and WarnerMedia in April 2022 resulted in the formation of Warner Bros. Discovery.
From which classic film does the tagline 'The stuff dreams are made from' utilized by Warner Bros. Discovery originate?
Answer: The Maltese Falcon
The tagline 'The stuff dreams are made from' originates from the 1941 Warner Bros. film 'The Maltese Falcon'.
By what financial mechanism was the merger between Discovery, Inc. and WarnerMedia structured?
Answer: A Reverse Morris Trust.
The merger between Discovery, Inc. and WarnerMedia was structured using a Reverse Morris Trust.
Discovery, Inc. maintained its corporate headquarters exclusively in Silver Spring, Maryland, from its inception through to its 2022 merger.
Answer: False
Discovery, Inc.'s headquarters were initially in Landover, Maryland, then moved to Silver Spring, Maryland in 2003, and subsequently relocated to New York City in 2019.
On September 1, 2010, a hostage-taking incident transpired at Discovery's headquarters located in Silver Spring, Maryland.
Answer: True
A hostage-taking incident occurred at Discovery's headquarters in Silver Spring, Maryland, on September 1, 2010.
The 2010 Discovery hostage crisis was resolved through the peaceful surrender of the gunman, facilitated by police negotiators.
Answer: False
The 2010 hostage crisis was resolved when an MCPD SWAT team neutralized the gunman, James Jay Lee.
James Jay Lee's manifesto stipulated a demand for Discovery to cease broadcasting programs that promoted the birth of 'parasitic human infants'.
Answer: True
James Jay Lee's manifesto demanded that Discovery cease broadcasting programs related to the birth of 'parasitic human infants'.
The National Consortium for the Study of Terrorism and Responses to Terrorism (START) categorized the 2010 Discovery hostage incident as a domestic dispute.
Answer: False
START classified the 2010 Discovery hostage incident as a terrorist attack.
In 2019, to which city was Discovery, Inc.'s corporate headquarters relocated?
Answer: New York City
Discovery, Inc.'s corporate headquarters were relocated to New York City in 2019.
Identify the individual responsible for the hostage-taking incident that occurred at Discovery headquarters in Silver Spring, Maryland, in 2010.
Answer: An activist protesting environmental policies
The individual responsible for the hostage-taking incident was James Jay Lee, motivated by environmental activism.
How was the 2010 hostage crisis at Discovery headquarters ultimately resolved?
Answer: The SWAT team neutralized the gunman.
The 2010 hostage crisis was resolved when an MCPD SWAT team neutralized the gunman.
What was the stated motive underlying James Jay Lee's hostage-taking incident at Discovery headquarters?
Answer: To protest the company's programming related to human reproduction.
James Jay Lee's stated motive involved protesting the company's programming concerning human reproduction.
What classification did START (The National Consortium for the Study of Terrorism and Responses to Terrorism) assign to the 2010 hostage incident at Discovery headquarters?
Answer: Terrorist attack
START classified the 2010 hostage incident at Discovery headquarters as a terrorist attack.
In the year 2020, approximately how many employees were associated with Discovery, Inc.?
Answer: 9,800
Discovery, Inc. had approximately 9,800 employees in the year 2020.
Following its establishment in Landover, Maryland, and subsequent relocation to Silver Spring, Maryland in 2003, where did Discovery Communications next move its corporate headquarters?
Answer: To New York City
After being headquartered in Silver Spring, Maryland, Discovery Communications moved its corporate headquarters to New York City.
Discovery, Inc. maintained a limited scope of international operations.
Answer: False
Discovery, Inc. possessed significant international operations, including entities like Eurosport and GolfTV.
Discovery commenced the deployment of its direct-to-consumer service, Discovery+, in the United States during March 2020.
Answer: False
Discovery first deployed its direct-to-consumer service, Discovery+, in India in March 2020; its U.S. launch occurred in January 2021.
The consolidated streaming services of Warner Bros. Discovery established an objective to achieve approximately 400 million global subscribers.
Answer: True
The combined streaming services of Warner Bros. Discovery aimed to reach a target of approximately 400 million global subscribers.
Identify the major sports channel group, holding rights to the Olympic Games across much of Europe, that was integrated into Discovery's international operations.
Answer: Eurosport
Eurosport was a major sports channel group within Discovery's international operations, holding rights to the Olympic Games in much of Europe.
In March 2020, Discovery initiated the deployment of which streaming service in India?
Answer: Discovery+
Discovery began deploying its direct-to-consumer brand, Discovery+, in India in March 2020.
What subscriber target was stated for the combined streaming services of Warner Bros. Discovery?
Answer: To reach 400 million global subscribers.
The combined company aimed to reach 400 million global subscribers with its streaming services.
What specific rights did the international streaming service GolfTV, launched by Discovery, possess?
Answer: International media rights to the PGA Tour
GolfTV held the international media rights to the PGA Tour.
What was the nature of Discovery's 10-year global content partnership with BBC Studios?
Answer: Discovery gained exclusive SVOD rights to BBC Natural History Unit programming outside specific regions.
The partnership granted Discovery exclusive SVOD rights to BBC Natural History Unit programming in regions outside China, Ireland, and the UK.