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Total Categories: 5
Mashable was founded by Pete Cashmore in 2005 and is currently classified as an independently owned digital media platform.
Answer: False
While Mashable was founded by Pete Cashmore in 2005, it is currently classified as a subsidiary, not an independently owned digital media platform.
The early iteration of Mashable, founded in July 2004, began as a simple WordPress blog authored solely by Pete Cashmore while he resided in Aberdeen, Scotland.
Answer: True
The source confirms that Mashable's early iteration, established in July 2004, was a simple WordPress blog authored exclusively by Pete Cashmore from Aberdeen, Scotland.
Mashable achieved significant early recognition in 2009 when it was featured by Forbes magazine as one of the top technology blogs.
Answer: False
Mashable gained significant recognition in 2009 when Time magazine, not Forbes, listed it as one of the 25 best blogs.
The '20 years ago' notation next to Mashable's founding date suggests the information was accessed around 2025, dynamically calculating two decades since its 2005 establishment.
Answer: True
The '20 years ago' notation dynamically calculates the time since Mashable's 2005 founding, implying the information was accessed or updated around 2025.
In its very first iteration, Mashable was a complex, multi-authored news portal.
Answer: False
In its very first iteration, Mashable was a simple WordPress blog authored solely by Pete Cashmore, not a complex, multi-authored news portal.
Who founded Mashable and in what year was it officially established?
Answer: Pete Cashmore in 2005.
Mashable was founded by Pete Cashmore and officially established in 2005.
Where was Pete Cashmore living when he founded the early iteration of Mashable in July 2004?
Answer: Aberdeen, Scotland.
Pete Cashmore was residing in Aberdeen, Scotland, when he founded the early iteration of Mashable in July 2004.
What was the early format and authorship of Mashable's website?
Answer: A simple WordPress blog with Pete Cashmore as the sole author.
The early iteration of Mashable was a simple WordPress blog, with Pete Cashmore serving as its sole author.
How did Mashable gain significant recognition in 2009?
Answer: Time magazine listed it as one of the 25 best blogs.
Mashable gained significant recognition in 2009 when Time magazine listed it as one of the 25 best blogs.
What role did Pete Cashmore play in the very first iteration of Mashable?
Answer: He served as the sole author of a simple WordPress blog.
In its very first iteration, Mashable was a simple WordPress blog, and Pete Cashmore served as its sole author.
Mashable's status as a 'digital media platform' implies it focuses exclusively on text-based news articles, similar to traditional newspapers.
Answer: False
As a digital media platform, Mashable encompasses a broader range of content formats and distribution channels beyond just text-based articles, unlike traditional newspapers.
The term 'entertainment company' implies Mashable's content strategy includes material designed to amuse and engage its audience, in addition to providing news.
Answer: True
Being an 'entertainment company' means Mashable's content strategy includes producing material to amuse, engage, and divert its audience, complementing its news offerings.
The official web address for Mashable is mashable.org.
Answer: False
The official web address for Mashable is mashable.com, not mashable.org.
Mashable's primary function as a news website is to disseminate current events and information through digital channels.
Answer: True
The primary function of a news website like Mashable is indeed to disseminate current events, information, and stories to its audience through digital channels.
The term 'digital media' in Mashable's context refers exclusively to text-based content consumed on electronic devices.
Answer: False
In the context of Mashable, 'digital media' encompasses various forms like text, images, audio, and video, not exclusively text-based content.
According to the provided information, what is Mashable primarily defined as?
Answer: A news website, a digital media platform, and an entertainment company.
Mashable is primarily defined as a news website, a digital media platform, and an entertainment company, indicating its multifaceted approach to content and services.
What is the official web address for Mashable?
Answer: mashable.com
The official web address for Mashable is mashable.com.
What specific type of content is Mashable known for as a digital media platform?
Answer: News and entertainment content.
As a digital media platform, Mashable is known for providing news and entertainment content.
What is the primary function of a news website like Mashable?
Answer: To disseminate current events, information, and stories.
The primary function of a news website like Mashable is to disseminate current events, information, and stories to its audience.
How does Mashable's status as a 'digital media platform' differentiate it from a traditional news website?
Answer: It encompasses a broader range of content formats and distribution channels beyond just written articles.
As a digital media platform, Mashable encompasses a broader range of content formats and distribution channels, including videos and social media, distinguishing it from traditional text-focused news websites.
What does the term 'entertainment company' imply about Mashable's content strategy?
Answer: It includes producing and distributing material designed to amuse, engage, and divert its audience.
Being an 'entertainment company' implies that Mashable's content strategy involves producing material to amuse, engage, and divert its audience.
As of November 2015, Mashable had more than 6 million followers on Twitter and over 3.2 million fans on Facebook.
Answer: True
The provided information states that as of November 2015, Mashable had over 6 million followers on Twitter and more than 3.2 million fans on Facebook.
Mashable's content is available in six languages, including English, French, and German, to cater to a diverse international audience.
Answer: False
Mashable's content is available in five languages (English, French, Dutch, Italian, and Hindi), not six, and German is not listed among them.
Mashable's corporate headquarters are located in London, United Kingdom, a major European media hub.
Answer: False
Mashable's corporate headquarters are located in New York City, not London.
Under Ziff Davis's ownership, Mashable expanded its operations to numerous countries across Europe, Asia, the Middle East, and Australia.
Answer: True
The source indicates that under Ziff Davis, Mashable expanded its operations and global reach to various countries across Europe, Asia, the Middle East, and Australia.
The Benelux region, which Mashable serves, specifically includes Belgium, the Netherlands, and Germany.
Answer: False
The Benelux region, as served by Mashable, includes Belgium, the Netherlands, and Luxembourg, not Germany.
Mashable's content is available in Hindi, indicating its reach into the Indian subcontinent.
Answer: True
Mashable's content is available in Hindi, which is a key factor in its international reach, particularly into the Indian subcontinent.
Mashable serves a wide international audience, including the United States, United Kingdom, and Australia.
Answer: True
Mashable serves a wide international audience, explicitly listing the United States, United Kingdom, and Australia among its covered regions.
Mashable's availability in multiple languages is a key factor in its designation as an international media platform.
Answer: True
Mashable's availability in multiple languages is explicitly stated as a key factor contributing to its status as an international media platform, enabling global reach.
As of November 2015, what was Mashable's approximate follower count on Twitter?
Answer: Over 6 million followers.
As of November 2015, Mashable had over 6 million followers on Twitter.
In which of the following languages is Mashable's content NOT listed as being available?
Answer: German
Mashable's content is available in English, French, Dutch, Italian, and Hindi, but German is not listed.
Where are the corporate headquarters of Mashable located?
Answer: New York City, New York.
Mashable's corporate headquarters are located in New York City.
Which specific countries are mentioned within the Benelux region that Mashable serves?
Answer: Belgium, Netherlands, and Luxembourg.
The Benelux region, as served by Mashable, includes Belgium, the Netherlands, and Luxembourg.
What does the term 'international media platform' imply about Mashable's scope?
Answer: Its reach and content extend across various nations and cultures globally.
The term 'international media platform' implies that Mashable's reach and content extend across various nations and cultures globally, supported by its multilingual offerings.
Which of the following geographical areas is NOT explicitly mentioned as being served by Mashable?
Answer: Canada
Mashable serves the United States, United Kingdom, Benelux, India, the Middle East, Southeast Asia, Pakistan, Italy, and Australia. Canada is not explicitly mentioned.
From its founding in 2005 until its acquisition in December 2017, Mashable was owned by Whalerock Industries.
Answer: False
Mashable was independently owned from 2005 until its acquisition in December 2017. Whalerock Industries was the company from which Mashable acquired CineFix, not its owner.
Ziff Davis acquired Mashable for $50 million in December 2017, a price that Recode characterized as a 'fire sale'.
Answer: True
The source confirms that Ziff Davis acquired Mashable for $50 million in December 2017, and Recode indeed characterized this price as a 'fire sale'.
In the quarter ending September 2017, Mashable reported a profit of $4.2 million, indicating strong financial health prior to its sale.
Answer: False
In the quarter ending September 2017, Mashable accumulated $4.2 million in losses, not profits, indicating financial struggles prior to its sale.
Following its acquisition by Ziff Davis, Mashable retained all its staff members, though its top management saw significant changes.
Answer: False
Following the acquisition, Mashable laid off 50 staff members, though its top management was retained, contrary to the statement.
Mashable has two identified subsidiaries: CineFix and Mashable Studios, both acquired in 2016.
Answer: False
Mashable has two identified subsidiaries, CineFix and Mashable Studios, but only CineFix is explicitly mentioned as being acquired in June 2016. The acquisition date for Mashable Studios is not provided.
Mashable acquired the YouTube channel CineFix from Google in June 2016.
Answer: False
Mashable acquired CineFix in June 2016, but it was from Whalerock Industries, not Google.
Mashable is no longer listed as one of the properties owned by Ziff Davis.
Answer: False
Mashable is currently listed as one of the properties owned by Ziff Davis.
CineFix, a Mashable subsidiary, primarily produces written articles and news updates.
Answer: False
CineFix, being a YouTube channel, primarily produces video content, likely related to film or entertainment, not written articles.
Mashable's primary challenge leading to its sale was a lack of audience engagement, rather than financial difficulties.
Answer: False
Mashable's primary challenge leading to its sale was its inability to meet advertising targets and significant financial losses, not a lack of audience engagement.
The acquisition by Ziff Davis enhanced Mashable's operational independence, allowing it greater autonomy.
Answer: False
The acquisition by Ziff Davis ended Mashable's operational independence, transforming it into a subsidiary under Ziff Davis's control.
Mashable Studios, as a subsidiary, suggests the company is involved in creating original video series and multimedia projects.
Answer: True
The existence of Mashable Studios as a subsidiary indicates the company's involvement in producing original video series, documentaries, and other multimedia content.
Mashable was independently owned for approximately 12 years before its acquisition by Ziff Davis.
Answer: True
Mashable was independently owned from its founding in 2005 until its acquisition in December 2017, which is approximately 12 years.
Mashable's top management was replaced immediately after its acquisition by Ziff Davis.
Answer: False
Mashable's top management was preserved following the acquisition by Ziff Davis, although 50 staff members were laid off.
What is Mashable's current classification in terms of business structure?
Answer: A subsidiary.
Mashable is currently classified as a subsidiary, meaning it is controlled by a larger parent company.
Which company acquired Mashable in December 2017?
Answer: Ziff Davis
Ziff Davis acquired Mashable in December 2017.
How did Recode characterize the $50 million acquisition price of Mashable by Ziff Davis?
Answer: A 'fire sale' price.
Recode characterized the $50 million acquisition price of Mashable by Ziff Davis as a 'fire sale' price.
What financial challenge did Mashable face in the quarter ending September 2017?
Answer: It accumulated $4.2 million in losses.
In the quarter ending September 2017, Mashable accumulated $4.2 million in losses due to its inability to meet advertising targets.
What immediate staffing change occurred at Mashable after its acquisition by Ziff Davis?
Answer: 50 staff members were laid off.
Following the acquisition by Ziff Davis, 50 staff members were laid off from Mashable.
Which of the following is a subsidiary associated with Mashable?
Answer: CineFix
CineFix is identified as one of Mashable's two subsidiaries.
From which company did Mashable acquire the YouTube channel CineFix in June 2016?
Answer: Whalerock Industries
Mashable acquired the YouTube channel CineFix from Whalerock Industries in June 2016.
What was the duration of Mashable's independent ownership?
Answer: Approximately 12 years.
Mashable was independently owned from its founding in 2005 until its acquisition in December 2017, a period of approximately 12 years.
How many staff members were laid off at Mashable after its acquisition by Ziff Davis?
Answer: 50
After the acquisition by Ziff Davis, 50 staff members were laid off from Mashable.
Did Mashable's top management remain in place after the Ziff Davis acquisition?
Answer: Yes, Mashable's top management was preserved.
Mashable's top management was preserved following the acquisition by Ziff Davis, despite staff layoffs.
What kind of content does CineFix, a Mashable subsidiary, typically produce?
Answer: Video content, likely related to film or entertainment.
CineFix, as a YouTube channel, primarily produces video content, likely related to film or entertainment.
What was the primary challenge Mashable faced that led to its sale to Ziff Davis?
Answer: Its inability to meet advertising targets and significant financial losses.
Mashable's primary challenge leading to its sale was its inability to meet advertising targets, resulting in significant financial losses.
How did the acquisition by Ziff Davis impact Mashable's operational independence?
Answer: It ended Mashable's operational independence, making it a subsidiary.
The acquisition by Ziff Davis ended Mashable's operational independence, transforming it into a subsidiary.
What is the significance of Mashable Studios as a subsidiary?
Answer: It suggests Mashable is involved in content production, likely creating original video series or multimedia projects.
Mashable Studios as a subsidiary suggests the company is involved in content production, such as creating original video series or multimedia projects.
Pete Cashmore, the founder of Mashable, is also recognized as a key individual within the organization.
Answer: True
The source explicitly states that Pete Cashmore, the founder, is also listed as a key person at Mashable.
Jessica Coen, Mashable's editor-in-chief, departed in June 2021 to join The New York Times.
Answer: False
Jessica Coen departed Mashable in June 2021 to join Morning Brew, not The New York Times.
BuzzFeed, The Onion, and Vox Media are listed as related media platforms in the 'See also' section for Mashable.
Answer: True
The 'See also' section lists BuzzFeed, The Onion, Upworthy, Vice Media, and Vox Media as related platforms to Mashable.
Pete Cashmore's role at Mashable is limited to being its founder, with no ongoing involvement.
Answer: False
Pete Cashmore is identified as a key person within Mashable, indicating his continued importance and influence beyond just being its founder.
Who is recognized as a key individual within the Mashable organization, in addition to being its founder?
Answer: Pete Cashmore
Pete Cashmore, the founder of Mashable, is also recognized as a key individual within the organization.
When did Jessica Coen, Mashable's editor-in-chief, depart from the company and where did she go next?
Answer: June 2021, to Morning Brew.
Jessica Coen, Mashable's editor-in-chief, departed in June 2021 to join Morning Brew.
Which of the following media platforms is NOT listed in the 'See also' section as being related to Mashable?
Answer: TechCrunch
The 'See also' section lists BuzzFeed, The Onion, Upworthy, Vice Media, and Vox Media as related platforms, but TechCrunch is not included.